MTM2C07
HOSPITALITY ADMINISTRATION
Objective:
This Module is prescribed to appraise students about the important departments of a hotel and to teach various aspects related to hospitality Industry.
Pedagogy: A combination of Lecture, Case Analysis, Group Discussion, Seminars, Assignments, Field visits, Industry visits, projects and assigned readings
Teaching Hours per Week:05 Credits: 04
* Course Inputs *
Module –I Tourism & Accommodation-Introduction to hotels, Accommodation Industry, Types, Evolution of lodging industry, Need, Importance, role of hotels, FHRAI, Star Hotels and classification. International Scenarios and trends
Module -II Departments of a Hotel -Front Office Management- Introduction to Front Office Department, Advantages, Formalities and formats, Functions of front office Types of rooms and plans. Organization Chart, duties, responsibilities & Qualities of a front-office staff
Module III House Keeping – Introduction to Housekeeping, importance of housekeeping department, Organizational Chart and the duties and responsibilities. Cleaning- different equipments& agents, Daily routine systems, Laundry, Linen& Uniform, Interior Decoration & facilities, Special decorations,
Food & Beverage Service – Introducing to food & beverage Service, types of services, organizational charts and duties
Module IV Requirements and Procedure for Constructing Classified Hotel: Prescribed application form for approval of Hotel Projects. Regulatory conditions and Guide lines for approval of Hotel Projects, sources of Finance, Incentives and subsidy extended to Hotels in Tourist areas, and Tourist Backward areas.
Module V Resort Management- Resort Concept: Characteristics of Resort Management as opposed to Hotel Management, Resort planning: Preliminary Consideration in Resort Planning and Development and Phases of Resort Planning and Development. Trends and factors in Developed Tourist Markets leading to growth of Resort Concept, Factors affecting rate, Basic Elements of a Resort Complex: Loading facilities, landscaping, Dinning and drinking facilities, Family Oriented Services, shops and services, Entertainment; Use of Community Resources.
Module IV Hotel and Resort Marketing and Sales Promotion: Research and Analysis: The environment, current market, properly analysis, Market segmentation and potential guest markets, Tools of marketing, Advertising, Promotion and Publicity.
References:
1. Anil Kumar and Shelji Mathew (2012). An Introduction to Hospitality, Kalyani Publishers, Jalandhar.
2. Hoyle, Dorf & Jones (1995), Meaning conventions & Group business. Educational institute of AH & MA Vijay Dhawan, Food & Beverage Service
3. Michael L Kasarana& Richard Brooks, Managing Front Office Operations –
4. Sudhir Andrews, House Keeping Manual
5. Dennis Foster, Introduction to Hospitality - I & II
6. Event Management in leisure & tourism – David Watt
7. Hotels and Tourism Part I and Part II – Dr. Chakrabothy.
8. Hotels clarification and grading- Dr. Jagmohan Negi.
9. Welcom to hospitality- Key- Sung- Chon and Raymond T sparrowe.
- Teacher: Anu T P FACULTY